Broadcast Radio Advertising
Case Studies
Total Traffic & Weather Network Drives Web Traffic for Clean Juice in Jacksonville
Campaign Goal
The intent was to raise general market awareness for Clean Juice Jacksonville.
iHeartMedia Solution
- Sponsorship of Traffic and Weather reports in Jacksonville.
- 60, Traffic and Weather Sponsorships aired over 2 weeks on 8 stations.
- Included :15 and :10 second announcements.
Campaign Results
- +52% Increase in Web Traffic Compared to Prior 30 Days
- 49 Web Visits Within 7 Minutes of Ad Airing
- 37 New Website Users
“I Juice Because…” Cleanse Focused Influencer Campaign Drives Web Traffic
Campaign Goal
Elevate cleanse sales in January of 2023 in Charlotte.
iHeartMedia Solution
- Brought the 2023 New Years Cleanse season to live with an influencer campaign on Alternative Rock 106.5 The End With Chelsea. Chelsea was a Clean Juice customer and Cleanser before the campaign and was able to share her real-Life Cleanse Journey.
- :30 second radio ads aired for 5 weeks.
- Live commercials aired in Morning Drive with recorded commercials throughout the remainder of the day.
Campaign Results
- +28% Increase in Web Traffic Compared to Prior 30 Days
- 790 Web Visits Within 7 Minutes of Ad Airing
- 592 New Website Users
Local Radio Advertising
- Advertising on your local radio stations provides you a cost-effective means to reach consumers in your community.
- We have pre-approved :30 and :15 second commercials that can be used for your campaign.
- Plans are custom built to meet your unique needs.
- Price Range $3000 - $7000
Local DJ Influencers
- You have the option to use a local DJ as an Influencer for your campaign.
- 66% of people surveyed reported that the considered purchasing a product recommended by their favorite DJ.
- Your influencer campaign can be extended to social media.
